Event-based electronic communications management
US11128593B2 · kind B2 · utility
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20Claims
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Key dates
| Filing date | Dec 21, 2017 |
| Grant date | Sep 21, 2021 |
| Priority date | — |
| Expiry date | Sep 23, 2038 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04W4/12
- WIPO fieldDigital communication
- WIPO sectorElectrical engineering
Abstract
Techniques for event-based electronic communications management. In one embodiment, for example, the techniques include obtaining a directed graph representing a messaging track. Based on detecting an event pertaining to a user, the directed graph is traversed via a directed edge of the graph from a non-messaging action node of the graph to a messaging action node of the graph. Based on traversing the directed graph, the messaging action is caused to be performed. The techniques enable more targeted and timely event-driven electronic messaging campaigns.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.