Platform for providing augmented reality based advertisements
US11132703B2 · kind B2 · utility
Inventor
Key dates
| Filing date | Sep 17, 2018 |
| Grant date | Sep 28, 2021 |
| Priority date | — |
| Expiry date | Apr 22, 2039 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06T2200/04
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
Systems and methods for providing augmented reality (AR) advertisements are described herein. An example method may commence with providing, to a user, at least one virtual object via an AR interface. The AR interface may be associated with an application running on an AR-enabled device. The method may further include streaming a gamified interactive content to the AR interface based on user data. The gamified interactive content may be associated with the at least one virtual object and designed to inform and educate the user by providing information about available options and features with regard to a product. The method may continue with analyzing user interactions with the gamified interactive content in response to the information and education provided to the user. The method may further include providing, based on the analysis, rewards to the user according to predetermined rules.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.