Systems, methods, and devices for digital advertising ecosystems implementing content delivery networks utilizing edge computing
US11182829B2 · kind B2 · utility
2Cited by
56References
19Claims
0Family size
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Key dates
| Filing date | Sep 22, 2020 |
| Grant date | Nov 23, 2021 |
| Priority date | — |
| Expiry date | Sep 22, 2040 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04L2463/062
- WIPO fieldDigital communication
- WIPO sectorElectrical engineering
Abstract
Disclosed herein are systems and techniques for using a content delivery network to perform various functions within a digital advertising ecosystem, in ways that yield technological benefits such as improved security, efficiency, and speed (for example, reduction in publisher load times). As one specific example, a content delivery network can be used for the creation of electronic tokens for user identity protection between demand side platforms, supply side platforms, content creators (for example, advertisers), and publishers.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.