Context-based virtual object rendering

US11232646B2 · kind B2 · utility

Assignee

• SNAP INC. · US

Inventors

• Kyle Goodrich · Santa Monica, US
• Samuel Edward Hare · Los Angeles, US
• Maxim Maximov Lazarov · Culver City, US
• Tony Mathew · Los Angeles, US
• Andrew James McPhee · Culver City, US
• Daniel Moreno · Los Angeles, US
• Wentao Shang · Los Angeles, US

Key dates

• Filing date: Jan 20, 2020
• Grant date: Jan 25, 2022
• Expiry date: Jan 20, 2040

Classification

• Technology area (CPC G): Physics
• CPC primary: G06T2219/2024
• WIPO field: Computer technology
• WIPO sector: Electrical engineering

Abstract

Aspects of the present disclosure involve a system comprising a computer-readable storage medium storing at least one program and a method for rendering a virtual object in a real-world environment depicted in image content based on contextual information. A virtual object template is selected. One or more stylizations for the virtual object template are determined based on contextual information associated with a computing device. A virtual object is generated by applying the one or more stylizations to the virtual object template. The virtual object is rendered within a 3D space captured within a camera feed of the computing device.