Patent · US Active

Integrating overlaid digital content into displayed data via graphics processing circuitry

US11277658B1 · kind B1 · utility

2Cited by
1References
20Claims
0Family size

Assignee

Inventors

Key dates

Filing dateAug 20, 2021
Grant dateMar 15, 2022
Priority date
Expiry dateAug 20, 2041

Classification

  • Technology area (CPC H)Electricity
  • CPC primaryH04N21/8583
  • WIPO fieldAudio-visual technology
  • WIPO sectorElectrical engineering

Abstract

An apparatus, method, and computer readable medium that include accessing a frame buffer of a graphics processing unit (GPU), analyzing, in the frame buffer of the GPU, a frame representing a section of a stream of displayed data that is being displayed by an apparatus, identifying a reference patch that includes a unique identifier associated with an available area in which secondary digital content is insertable in the displayed data that is being displayed by the apparatus, decoding the encoded data of the unique identifier, retrieving the secondary digital content from the remote device based on the unique identifier, and overlaying the secondary digital content into the displayed data in accordance with the available area, the screen position, and the size identified by the unique identifier.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.