Dynamic insertion of content within live streaming video
US11284130B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Feb 12, 2021 |
| Grant date | Mar 22, 2022 |
| Priority date | — |
| Expiry date | Feb 12, 2041 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04N21/8456
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
Systems and methods are described for server-side manipulation of underlying video content in order to dynamically place overlay content or other supplemental content within a video stream in a manner whereby a viewing user sees the advertisement content over or integrated within a portion of the base video content. Segments of the original video file may be modified by a server to display overlay content over a portion of the original content or integrated within the portion of the original content, and revised manifest data may be generated by the server and sent to a client device for playback. The systems and methods may include introducing a delay in the live stream relative to its original source in order to provide time for server-side creation of replacement video portions that include overlay content or other supplemental content.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.