Informed opt-in previews for video advertisements
US11386457B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Apr 14, 2016 |
| Grant date | Jul 12, 2022 |
| Priority date | — |
| Expiry date | Jan 12, 2037 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG09G2370/042
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
The described implementations facilitate the discovery and presentation of video advertisements in a non-intrusive manner by users of client devices. In one implementation, an informed opt-in preview representative of a video advertisement is generated. The informed opt-in preview is a short video presentation that is formed from frames extracted from the video advertisement that can be presented on a client device to provide a user with an overview of the video advertisement corresponding to that informed opt-in preview. For example, the video advertisement may be a two-minute video advertisement. In comparison, the informed opt-in preview may be as little as three—five seconds in length and simply provide an overview of the video advertisement.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.