Systems and methods for predicting user segments in real-time
US11416893B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | May 4, 2020 |
| Grant date | Aug 16, 2022 |
| Priority date | — |
| Expiry date | Jul 10, 2040 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04L67/306
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
Systems and methods including one or more processors and one or more non-transitory storage devices storing computing instructions configured to run on the one or more processors and perform recording one or more actions of a user during an online browsing session; predicting, in real-time, a first user attribute for the user from one or more user attributes during the online browsing session based on the one or more actions of the user during the online browsing session; correlating the first user attribute, as predicted, for the user, wherein a first user preference of one or more user preferences is associated with the first user attribute, as predicted; and mapping each respective user preference of the one or more user preferences to a vector space, wherein: two or more user preferences of the one or more user preferences determined to be more similar to one another are closer together on the vector space than two or more user preferences of the one or more user preferences determined to be less similar to one another. Other embodiments are disclosed herein.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.