Methods, apparatus, and articles of manufacture to measure search results
US11429691B2 · kind B2 · utility
Assignee
Inventor
Key dates
| Filing date | Jan 27, 2020 |
| Grant date | Aug 30, 2022 |
| Priority date | — |
| Expiry date | Oct 23, 2040 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06F16/951
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
Methods, apparatus, and articles of manufacture to measure search results are disclosed. An example method includes processing a search query to return a listing of search results including a first search result and a second search result; and ordering the first search result and the second search result based on a first preview metric associated with the first search result and a second preview metric associated with the second search result, the first preview metric including a first ratio based on a first count of preview events for the first search result and a second count of impressions of the first search result in the search query, the second preview metric including a second ratio based on a third count of preview events for the second search result and a fourth count of impressions of the second search result in the search query.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.