Dynamic content recommendation for responsive websites
US11449671B2 · kind B2 · utility
Assignee
Inventor
Key dates
| Filing date | Jan 30, 2020 |
| Grant date | Sep 20, 2022 |
| Priority date | — |
| Expiry date | Jan 30, 2040 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0277
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
A method includes detecting a first plurality of user interactions with first dynamic content of a website. The method further includes detecting a second plurality of user interactions with second dynamic content of a website. The method further includes providing a graphical user interface (GUI) that illustrates the first and second pluralities of user interactions to a client device. The method further includes determining a correlation between the first and second plurality of user interactions and a conversion metric. The method further includes determining, by a processing device, that the first dynamic content has a higher conversion metric than the second dynamic content. The method further includes sending a first variation recommendation for the first dynamic content to the client device.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.