Method and system for measuring user engagement with content items
US11474926B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Dec 11, 2019 |
| Grant date | Oct 18, 2022 |
| Priority date | — |
| Expiry date | Jun 13, 2040 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06F11/3419
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
Method, system, and programs for measuring user engagement with content items. In one example, a query is received. A set of content items related to the query is obtained. A presentation of at least one content item of the set of content items is provided on a user interface. A user activity related to the at least one content item is determined. An amount of time between a time at which the presentation of the at least one content item is provided on the user interface and a time at which the user activity occurred is determined. A score associated with the content item is determined based on the amount of time. Information related to user engagement with the set of content items is generated based on the score.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.