Patent · US Active

Content item profiles

US11481386B2 · kind B2 · utility

0Cited by
4References
18Claims
0Family size

Assignee

Inventors

Key dates

Filing dateDec 2, 2020
Grant dateOct 25, 2022
Priority date
Expiry dateDec 2, 2040

Classification

  • Technology area (CPC G)Physics
  • CPC primaryG06Q30/0251
  • WIPO fieldComputer technology
  • WIPO sectorElectrical engineering

Abstract

Methods, systems, and apparatus, including computer programs encoded on a computer storage medium for managing a relationship between content and an environment for provisioning the content. In one aspect, a method includes receiving a request for a content item; and in response to receiving the request: selecting a creative from a plurality of creatives, the creative including a reference to a profile associated with one or more elements; retrieving content data from one or more content feeds bound to the elements; and delivering the creative and the content data to a user device.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.