Systems and methods for associating social media systems and web pages
US11483265B2 · kind B2 · utility
Assignee
Inventor
Key dates
| Filing date | Aug 10, 2018 |
| Grant date | Oct 25, 2022 |
| Priority date | — |
| Expiry date | Feb 23, 2040 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04L51/52
- WIPO fieldDigital communication
- WIPO sectorElectrical engineering
Abstract
Systems and methods for the creation and management of electronic associations between social media systems and web pages. Such associations promote greater interactions between web page visitors and users of social media pages. A social graph management system (SGMS) receives information related to a web page, and creates associations between the web page and social media pages. A process of creating such associations involves configuration of social media software for insertion into the web page. Furthermore, creating associations also involves creation of an intermediary page (and related data structures) by the SGMS in order to direct traffic between the web page and social media pages. User activity in the web page is tracked in addition to web traffic arriving at the intermediary page at subsequent times for computation of various analytics.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.