Patent · US Active

Preemptively altering advertising content

US11528513B2 · kind B2 · utility

1Cited by
5References
6Claims
0Family size

Assignee

Inventors

Key dates

Filing dateDec 2, 2020
Grant dateDec 13, 2022
Priority date
Expiry dateDec 2, 2040

Classification

  • Technology area (CPC H)Electricity
  • CPC primaryH04N21/812
  • WIPO fieldAudio-visual technology
  • WIPO sectorElectrical engineering

Abstract

A media being consumed on a computing device is determined. Responsive to determining the media is being consumed, a first video is presented on the computing device. The first video is an advertisement. A user is going to skip the first video is determined. Responsive to determining the user is going to skip the first video, a second video is presented on the computing device. The second video is an advertisement.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.