Patent · US Active

Audience attendance monitoring through facial recognition

US11533536B2 · kind B2 · utility

0Cited by
6References
17Claims
0Family size

Assignee

Inventors

Key dates

Filing dateJul 9, 2019
Grant dateDec 20, 2022
Priority date
Expiry dateOct 4, 2039

Classification

  • Technology area (CPC H)Electricity
  • CPC primaryH04H2201/37
  • WIPO fieldAudio-visual technology
  • WIPO sectorElectrical engineering

Abstract

In accordance with some implementations, a method for measuring viewership of media content is disclosed. The method is performed on a client system. The client system obtains identification information for individuals who have agreed to participate in a media viewership totals measurement study, detects a first user of the client system, determines media content being presented in proximity to the first user, automatically determines if the first user is an individual who has agreed to participate in the media viewership totals measurement study; and generates viewership data according to the determination.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.