Methods and systems for impression inventory trading
US11574374B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Apr 24, 2019 |
| Grant date | Feb 7, 2023 |
| Priority date | — |
| Expiry date | Dec 5, 2041 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0273
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
Systems and methods for providing an impression inventory trading platform are described. A specification of impression inventory for sale is received from a seller, the impression inventory having associated therewith a plurality of attributes. Each attribute is specified as either visible or hidden to a potential impression inventory buyer. The impression inventory specification and visible attributes associated therewith are provided to one or more potential impression inventory buyers via a user interface, and negotiation for purchase of the impression inventory is facilitated between the seller and one or more of the potential impression inventory buyers via the user interface.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.