User interactive wrapper for media content
US11593845B1 · kind B1 · utility
Assignee
Inventors
Key dates
| Filing date | Mar 18, 2021 |
| Grant date | Feb 28, 2023 |
| Priority date | — |
| Expiry date | Apr 22, 2041 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG10L15/22
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
Devices and methods are provided for using an interactive wrapper for media content. A method may include identifying, by a first device, a software container including a call to action. The method may include identifying non-interactive advertising content. The method may include generating an interactive advertisement by adding the advertising content to the software container, and sending the interactive advertisement to a second device for presentation. The method may include receiving an indication of a user interaction with the interactive advertisement, and determining, based on the user interaction, an action. The method may include sending data associated with the action to the second device or a third device for presentation.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.