Determining customer attrition risk

US11651314B1 · kind B1 · utility

Assignee

• GBT TRAVEL SERVICES UK LIMITED · GB

Inventors

• Bradford Tuckfield · Austin, US
• Sreelakshmi Chilukuri · Arcadia, US
• Chandana Prabandham · Kanchinakote, IN
• Chandan Kumar · Bengaluru, IN

Key dates

• Filing date: Jun 26, 2018
• Grant date: May 16, 2023
• Expiry date: Jun 14, 2039

Classification

• Technology area (CPC G): Physics
• CPC primary: G06Q30/0201
• WIPO field: IT methods for management
• WIPO sector: Electrical engineering

Abstract

A system is provided for determining customer attrition risk. Data can be aggregated, and risk determined by machine learning methods such as random forest. Alternate scenarios can be simulated. Relative importance of customer attrition risk factors can be determined and ranked. Individualized recommendations can be issued to a customer based on the results of determining that customer's attrition risk.