Method of operating a server and a user terminal for providing advertisement information, and apparatus thereof
US11687980B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Sep 6, 2017 |
| Grant date | Jun 27, 2023 |
| Priority date | — |
| Expiry date | Aug 22, 2038 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q50/01
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
Provided is a method of operating a server to provide advertising information, the method including receiving a query from a user terminal of at least one user among users that participate in a chatroom, the query being created based on link information included in a message in the chatroom; acquiring advertising information corresponding to the link information; and providing a response signal that includes the advertising information to the user terminal in response to the query. The advertising information is determined to correspond to an entity that is determined based on the link information.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.