Patent · US Active

Method for serving interactive content to a user

US11727442B2 · kind B2 · utility

0Cited by
0References
20Claims
0Family size

Assignee

Inventors

Key dates

Filing dateJun 30, 2021
Grant dateAug 15, 2023
Priority date
Expiry dateJun 30, 2041

Classification

  • Technology area (CPC G)Physics
  • CPC primaryG06F3/04883
  • WIPO fieldComputer technology
  • WIPO sectorElectrical engineering

Abstract

A variation of a method for serving interactive content includes: inserting a parent card into a visual element; inserting a set of child cards over the parent card in the visual element, each child card including advertising content related to the parent card; in response to a swipe over the visual element following insertion of the visual element into a document rendered on a display, indexing through the set of child cards rendered over the parent card; in response to selection of a child card, triggering the computing device to open an expanded window over the document; rendering expanded variants of child cards within the expanded window; in response to a swipe over the expanded window, indexing through expanded variants of the set of child cards rendered; and, in response to selection of an expanded variant of a particular child card, triggering the computing device to navigate to an external document associated with the particular child card.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.