Methods and apparatus to estimate de-duplicated unknown total audience sizes based on partial information of known audiences
US11741485B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Nov 6, 2019 |
| Grant date | Aug 29, 2023 |
| Priority date | — |
| Expiry date | Aug 18, 2040 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0273
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
Example methods, apparatus, systems, and articles of manufacture are disclosed to estimate de-duplicated unknown total audience sizes based on partial information of known audiences. An example apparatus includes an association controller to generate a tree structure association corresponding to a union of first and second margins of time; and one or more commercial solvers to: perform parallel computations on a processor to determine multipliers by solving equations corresponding to the tree structure association, the multipliers corresponding to the first total audience size for the union, the second total audience size for the first margin, and the third total audience size for the second margin; and determine an estimate for the third total audience size for the second margin of time based on the multipliers.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.