Patent · US Active

Systems and methods for enforcing privacy-respectful, trusted communications

US11790117B2 · kind B2 · utility

0Cited by
15References
23Claims
0Family size

Assignee

Inventors

Key dates

Filing dateJun 4, 2021
Grant dateOct 17, 2023
Priority date
Expiry dateMar 17, 2042

Classification

  • Technology area (CPC H)Electricity
  • CPC primaryH04L63/068
  • WIPO fieldDigital communication
  • WIPO sectorElectrical engineering

Abstract

Systems, computer-readable media, and methods for improving data privacy/anonymity and data value, wherein data related to a data subject can be used and stored, while minimizing re-identification risk by unauthorized parties and enabling data related to the data subject to be disclosed to an authorized party by granting access only to the data relevant to that authorized party's purpose, time period, place, and/or other criterion via the obfuscation of specific data values. The techniques described herein maintain this level of privacy/anonymity, while still empowering Data Subjects, e.g., consumers or customers of such authorized parties, by enabling them to request or specify their desired level of engagement with various business entities. Data Subjects may then receive privacy-respectful, trusted communication, e.g., advertising materials, based on their inclusion in dynamically changing and/or temporally-limited cohorts or microsegments (“MSegs”) of individuals sharing similar characteristics and having a sufficient size to satisfy anonymity, e.g., “k-anonymity,” requirements.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.