Content recommendation method and apparatus, electronic device, and storage medium
US11893071B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Apr 21, 2022 |
| Grant date | Feb 6, 2024 |
| Priority date | — |
| Expiry date | Apr 21, 2042 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04N21/4668
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
This application provides a content recommendation method and apparatus, an electronic device, and a storage medium. The content recommendation method includes obtaining content feedback information of a target object and content feature information of content that is to be recommended in response to a content recommendation request of the target object, the content feedback information comprising explicit feedback information and implicit feedback information and object portrait information of the target object; performing feature interaction according to the explicit feedback information and the implicit feedback information in the content feedback information, and obtaining behavior preference information; performing feature extraction based on the behavior preference information, the content feedback information, and the content feature information, and obtaining a predicted click-through rate (CTR); and determining, according to the predicted CTR, recommended content from the pieces of content that is to be recommended, and transmitting the recommended content to a terminal device.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.