Patent · US Active

Methods and apparatuses for a modular and extensible advertisement request

US11949954B2 · kind B2 · utility

0Cited by
6References
20Claims
0Family size

Assignee

Inventors

Key dates

Filing dateOct 19, 2022
Grant dateApr 2, 2024
Priority date
Expiry dateOct 19, 2042

Classification

  • Technology area (CPC H)Electricity
  • CPC primaryH04N21/812
  • WIPO fieldAudio-visual technology
  • WIPO sectorElectrical engineering

Abstract

Aspects of the subject disclosure may include, for example, transmitting a first request that includes a key, wherein the key identifies: a processing system that is a targeted recipient of an advertisement, a stream in which a primary content item is being provisioned to the processing system, and a service provider, based at least in part on the transmitting of the first request, obtaining information pertaining to an advertisement from a device of the service provider, and inserting the information within a portion of the stream corresponding to a break in the primary content item. Other embodiments are disclosed.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.