Method for personalized marketing and advertising of retail products
US12026731B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Jan 23, 2023 |
| Grant date | Jul 2, 2024 |
| Priority date | — |
| Expiry date | Jan 23, 2043 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0269
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
Method for personalized marketing or advertising of products for purchase from retail stores. Generally, the method includes utilizing information monitoring devices to gather shopping activities of the persons, including product interaction information, to obtain an information analysis about the shopping activities of the persons, further includes tracking the persons utilizing information monitoring devices, and further includes providing the persons a communication to a retailer location at which the persons can purchase related products. Such communication to the persons further includes marketing/advertising information regarding the products, coupons regarding the products, promotions regarding related products, purchase options regarding the products.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.