Automatic resolution of the explore-exploit decision in omnichannel settings
US12033178B2 · kind B2 · utility
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3References
20Claims
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Key dates
| Filing date | May 3, 2023 |
| Grant date | Jul 9, 2024 |
| Priority date | — |
| Expiry date | May 3, 2043 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06F16/285
- WIPO fieldDigital communication
- WIPO sectorElectrical engineering
Abstract
A method including tracking impression response data in response to online impressions of content elements displayed to users of a website. The method also can include performing a classification of the users based on the impression response data. The method additionally can include generating a webpage of the website to comprise a content element selected from among the content elements based on the classification of a user of the users. Other embodiments are described.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.