Patent · US Active

Apparatus and method for gathering analytics

US12088867B2 · kind B2 · utility

0Cited by
16References
22Claims
0Family size

Assignee

Inventors

Key dates

Filing dateMar 8, 2021
Grant dateSep 10, 2024
Priority date
Expiry dateMar 8, 2041

Classification

  • Technology area (CPC H)Electricity
  • CPC primaryH04N21/44218
  • WIPO fieldAudio-visual technology
  • WIPO sectorElectrical engineering

Abstract

A method and apparatus are provided for gathering analytics. In an embodiment, a method includes monitoring interactions of multiple users related to at least one of: multiple base content and multiple supplemental content. The supplemental content is associated with one or more products or services identified in the base content. The method also includes obtaining interaction information associated with the interactions. The method also includes selecting specified supplemental content to present to a specified user based on (i) the interaction information and (ii) specified base content presented to the specified user. The method also includes sending the specified base content and the specified supplemental content to an endpoint associated with the specified user.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.