Systems and methods for managing personalized advertisements
US12299716B1 · kind B1 · utility
Assignee
Inventors
Key dates
| Filing date | Jun 27, 2023 |
| Grant date | May 13, 2025 |
| Priority date | — |
| Expiry date | Jun 27, 2043 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0277
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
A computing system includes memory and a processor system configured to determine client data related to a client, where the client data includes client web activity data of the client, determine that the client has logged into a website hosted by the computing system via a client device, provide, to the client device, a personalized advertisement for presentation to the client within a limited predetermined time window of the client having logged into the website, or in response to receiving a secondary confirmation of an identity of the client, receive, from the client device, client interactions of the client with the personalized advertisement, and in response to determining that the client interactions include an acceptance of an offer indicated by the personalized advertisement, communicatively connect the client to a service representative to complete the acceptance of the offer, where the service representative is blocked from accessing the client web activity data.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.