Patent · US Active

Privacy preserving machine learning for content distribution and analysis

US12361162B2 · kind B2 · utility

0Cited by
7References
18Claims
0Family size

Assignee

Inventors

Key dates

Filing dateFeb 3, 2021
Grant dateJul 15, 2025
Priority date
Expiry dateAug 13, 2041

Classification

  • Technology area (CPC H)Electricity
  • CPC primaryH04L2209/60
  • WIPO fieldIT methods for management
  • WIPO sectorElectrical engineering

Abstract

This disclosure relates to systems and techniques that can be implemented by content platforms to optimize (a) demographic-based digital component distribution used to categorize each user into a particular demographic so as to appropriately target that user for purposes of maximizing the efficacy of digital components shown to that user, and (b) demographic reporting used to report to digital component providers the effectiveness of the digital component.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.