Patent · US Active

User targeted content generation using multimodal embeddings

US12367420B2 · kind B2 · utility

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20Claims
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Key dates

Filing dateMar 4, 2021
Grant dateJul 22, 2025
Priority date
Expiry dateMar 22, 2044

Classification

  • Technology area (CPC G)Physics
  • CPC primaryG06Q30/0631
  • WIPO fieldComputer technology
  • WIPO sectorElectrical engineering

Abstract

A method, apparatus and system for determining user-content associations for determining and providing user-preferred content using multimodal embeddings include creating an embedding space for multimodal content by creating a first modality vector representation of the multimodal content having a first modality, creating a second modality vector representation of the multimodal content having a second modality, creating a user vector representation, as a third modality, for each user associated with at least a portion of the multimodal content, and embedding the first and the second modality vector representations and the user vector representations in the common embedding space using at least a mixture of loss functions for each modality pair of the first, the at least second and the third modalities that pushes closer co-occurring pairs of multimodal content. Embodiments can further include generating content using determined attributes of a message to be conveyed and features of the user-preferred content.

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