Messaging system for engagement analysis based on labels
US12367693B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Oct 10, 2023 |
| Grant date | Jul 22, 2025 |
| Priority date | — |
| Expiry date | Oct 10, 2043 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04L51/10
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
A messaging system performs engagement analysis based on labels associated with content items produced by users of the messaging system. The messaging system is configured to process content items comprising images to identify elements in the images and determine labels for the images based on conditions indicating when to associate a label of the labels with an image of the images based on the elements in the image. The messaging system is further configured to associate the label with the content item, in response to determining to associate the label with the image, associating the label with the content item. The messaging system is further configured to determine engagement scores for the label based on interactions of users with the content items associated with label and adjust the engagement scores to determine trends in the labels to generate adjusted engagement scores.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.