Embedded commericals within a television receiver using an integrated electronic billboard
US5233423A · kind A · utility
Assignee
Inventors
Key dates
| Filing date | Nov 26, 1990 |
| Grant date | Aug 3, 1993 |
| Priority date | — |
| Expiry date | Nov 26, 2010 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04N21/47
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
A television receiver is equipped with a graphics generator which is capable of generating a single or multiple graphic images from data representing commercial advertisements stored in a memory device. The elements of this arrangement include a micro-controller, a memory device, a graphics and memory controller, a pallet controller and a video switch. The images corresponding to the commercial advertisements are displayed to the consumer when a control function of the television receiver is activated. Alternatively, the images may be displayed in response to an internal clock. The images presented may be static or animated and may occupy a small portion of the screen or the full screen.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.