Method and apparatus for selective distribution of discount coupons based on prior customer behavior
US5832457A · kind A · utility
Assignee
Inventors
Key dates
| Filing date | Apr 3, 1995 |
| Grant date | Nov 3, 1998 |
| Priority date | — |
| Expiry date | Apr 3, 2015 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG07G5/00
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
A system for automatically distributing discount coupons or certificates in a retail store, conditioned on a preselected combination of present and past shopping behavior of a customer whose order is being processed at a checkout stand. Generation of a printable discount coupon can be based on any desired combination of customer-supplied data, obtained from a customer identification data base, past shopping activity, derived from data gathered during previous customer visits to the store, and present shopping activity, as evidenced by items identified in the current customer order. Collection of data pertaining to past behavior of customers is facilitated by filtering all sales transaction data at the point of sale. If all of the preselected conditions for generation of a coupon are satisfied, the coupon is generated and printed at the checkout stand.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.