Personalized information for an end user transmitted over a computer network
US6345293B1 · kind B1 · utility
Assignee
Inventor
Key dates
| Filing date | Jul 3, 1997 |
| Grant date | Feb 5, 2002 |
| Priority date | — |
| Expiry date | Jul 3, 2017 |
Classification
- Technology area (CPC Y)Emerging Cross-Sectional Technologies
- CPC primaryY10S707/99948
- WIPO fieldDigital communication
- WIPO sectorElectrical engineering
Abstract
A cost effective method for generating and delivering personalized multimedia content targeted at specific end users or groups of end users via client computers coupled to local servers by a diverse computer network which includes local area networks (LANs) and/or wide area networks (WANs) such as the internet. In one embodiment, a global server provides global content via a computer network to a local server. The local server retrieves personal profile associated with the targeted end user(s) from a local database. Personalized content is generated based on the personal profile. Customized information which includes both the global and personalized content is then delivered to the targeted end user(s) via client computer(s) coupled to the computer network. Global and personalized content may or may not be related. For example, global content may be an action movie while unrelated personalized content may be an advertisement for a custom suit in the color, style and size likely to please the targeted end user. Exemplary personal profile include indicators such as family income, hobbies and ages which provide useful indicators of the consumption habits of the end users. Such an arra…
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.