Electronic advertising device and method of using the same
US6484148B1 · kind B1 · utility
636Cited by
68References
72Claims
0Family size
Inventor
Key dates
| Filing date | Feb 19, 2000 |
| Grant date | Nov 19, 2002 |
| Priority date | — |
| Expiry date | Feb 19, 2020 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0277
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
Electronic advertising devices and methods of using the same for providing targeted advertisements to one or more individuals based on the individual(s) consumer profile(s). The devices or systems include a sensor or receiver for receiving identifying signals from individuals such as signals emitted by cellular telephones. Using information associated with or retrieved using the identifying signal, targeted advertisements are delivered to the individuals.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.