Method and system for adding advertisements over streaming audio based upon a user profile over a world wide area network of computers
US6684249B1 · kind B1 · utility
Assignee
Inventors
Key dates
| Filing date | May 26, 2000 |
| Grant date | Jan 27, 2004 |
| Priority date | — |
| Expiry date | May 26, 2020 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04H20/14
- WIPO fieldTelecommunications
- WIPO sectorElectrical engineering
Abstract
A method for inserting advertisements into streaming audio for transmission over a world wide network of computers. The method includes transmitting audio data from a first server location to a client location. The audio data include a flag and audio content data. The method also includes monitoring the audio data and identifying the flag on the audio data. A step of inserting an advertisement, which is based upon a user profile, into the audio data based upon the flag is also included. The method also outputs the audio content data comprising the advertisement.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.