System and method for influencing a position on a search result list generated by a computer network search engine
US6978263B2 · kind B2 · utility
166Cited by
33References
6Claims
0Family size
Assignee
Inventor
Key dates
| Filing date | Jun 1, 2001 |
| Grant date | Dec 20, 2005 |
| Priority date | — |
| Expiry date | Feb 16, 2022 |
Classification
- Technology area (CPC Y)Emerging Cross-Sectional Technologies
- CPC primaryY10S707/99945
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
A method for providing a search result list. The method includes receiving a search request from a searcher. In a database of search listings in which each search listing is associated with an advertiser and includes at least one search term and a bid amount by the advertiser, search listings generating a match with the search request are identified. A predetermined number of identified search listings are selected according to bid amount for display to the searcher. The identified search listings are arranged for display in a random order as the search result list. The search result list is then communicated to the searcher.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.