Patent · US Expired

Normalized rotation on a website of display items

US7152202B2 · kind B2 · utility

0Cited by
11References
3Claims
0Family size

Assignee

Inventors

Key dates

Filing dateJun 3, 2005
Grant dateDec 19, 2006
Priority date
Expiry dateJun 3, 2025

Classification

  • Technology area (CPC G)Physics
  • CPC primaryG06Q30/0277
  • WIPO fieldComputer technology
  • WIPO sectorElectrical engineering

Abstract

A method for balancing the allocation of available display slots on a Web page among a plurality of different sources of display items comprises (a) defining for each source a set of candidate items to be displayed, (b) selecting items from a pool of all candidate sets, in a manner that normalizes the probability that the items of any one candidate set will be selected in relation to the items of the other candidate sets, and (c) inserting the selected items into the available display slots of the Web page.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.