Method and apparatus for improving on-line purchasing
US7162437B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Jan 6, 2000 |
| Grant date | Jan 9, 2007 |
| Priority date | — |
| Expiry date | Jan 6, 2020 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG16H40/67
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
On-line purchasing of products from an electronic commerce (e.g., a Web page) seller is improved by providing samples to users at little or no cost in exchange for feedback that is provided to other users considering purchasing the product. A subset of products available for purchase from an electronic commerce site are provided for a sampling program to users. A predetermined number of users are allowed to sample the product. Feedback from the users are solicited and tracked to provide additional information to the seller and/or potential purchasers.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.