Method of advertising and dispensing products
US7195155B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Jun 3, 2004 |
| Grant date | Mar 27, 2007 |
| Priority date | — |
| Expiry date | Jun 9, 2024 |
Classification
- Technology area (CPC B)Performing Operations; Transporting
- CPC primaryB62B2204/06
- WIPO fieldTransport
- WIPO sectorMechanical engineering
Abstract
A mobile dispensing display, method for conversion of shopping cart into dispensing display and a method of advertising and dispensing products involves the use of a conventional shopping cart. The shopping cart is provided from a store where the promotional activity is to be conducted and converted into a mobile dispensing display by mounting an advertising display onto the basket and mounting a product sample support panel on the shopping cart over the child seat. The mobile display may be moved intermittently to advantageous locations throughout the store where shoppers congregate. Product to be sold and/or sampled, as well as coupons or other promotional materials may be placed in the cart, whereby the cart becomes a mobile promotional and sales display as the user functions as a shoppers assistant providing information, samples or coupons. The user is not restricted to a single location, and may maintain personal and promotional items under direct supervision.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.