Manipulating a data source using a graphical user interface
US7281218B1 · kind B1 · utility
9Cited by
15References
11Claims
0Family size
Assignee
Inventors
Key dates
| Filing date | Oct 30, 2002 |
| Grant date | Oct 9, 2007 |
| Priority date | — |
| Expiry date | Nov 15, 2024 |
Classification
- Technology area (CPC Y)Emerging Cross-Sectional Technologies
- CPC primaryY10S715/968
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
A target audience for a marketing campaign is selected using a graphical user interface. A first graphical representation of a customer data attribute is dragged from a first window and dropped in a second window. A second graphical representation of a customer data attribute is dragged near the graphical representation of an initial profile that is created in the second window in response to the dropping of the first graphical representation. The second graphical representation is dropped in an action area presented when the second graphical representation is dragged near the graphical representation of the initial profile.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.