Patent · US Expired

Computer processes and systems for adaptively controlling the display of items

US7295995B1 · kind B1 · utility

119Cited by
14References
40Claims
0Family size

Assignee

Inventors

Key dates

Filing dateOct 30, 2002
Grant dateNov 13, 2007
Priority date
Expiry dateFeb 8, 2025

Classification

  • Technology area (CPC Y)Emerging Cross-Sectional Technologies
  • CPC primaryY10S707/99935
  • WIPO fieldIT methods for management
  • WIPO sectorElectrical engineering

Abstract

The invention comprises a computer-implemented system and method for refining the order and/or content of a list of items. In one embodiment, the amount of user activity associated with each item displayed to users in a given context is monitored, used is to generate context-specific item weights. The weights for the same item in different contexts may be different. The selection of items included in a list presented to users, as well as the order in which the items in the list are displayed, may be adjusted over time based upon the relative weights associated with the items. This allows the items generating the greatest user interest in a particular context to be presented to first, or otherwise emphasized.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.