Method and system for displaying a hyperlink at multiple levels of prominence based on user interaction
US7467349B1 · kind B1 · utility
Assignee
Inventors
Key dates
| Filing date | Dec 15, 2004 |
| Grant date | Dec 16, 2008 |
| Priority date | — |
| Expiry date | Mar 6, 2026 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06F16/9577
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
Prominence data resulting from user interaction with a hyperlink on a page may be stored in one or more repositories. Prominence data may be collected automatically when the user views a page or clicks on a hyperlink without requiring separate action from the user to accomplish storage or retrieval. The prominence data may further include a display parameter that denotes a level of prominence that is usable to affect the display of a hyperlink. A prominence score used to determine the display parameter may be calculated by dividing a count of click-throughs by a count of page views of the page containing the hyperlink. Other score calculations may be used. User feedback may be incorporated into the score calculation and may be collected through a toolbar, popup window, or other feedback-collecting mechanism.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.