Tracking end-user content viewing and navigation
US7506355B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Nov 22, 2002 |
| Grant date | Mar 17, 2009 |
| Priority date | — |
| Expiry date | Sep 19, 2025 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04N21/6582
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
Systems, apparatus, and methods to track end-user content viewing and navigation in a distributed computing environment are described. In one aspect, a document for communication to a data warehouse is generated during transcoding of Web content. The document includes characteristics of Web content interface pages and links. The characteristics identify the links within scope of respective ones of the interface pages. Identifiers (IDs) in the document map the characteristics to specific ones of the interface pages and links. Transcoded source content representing the Web content is communicated to a client. Responsive to end-user presentation and navigation of the transcoded source content, the client records corresponding ones of the IDs to a log for subsequent uploading to the data warehouse. The data warehouse maps particular ones of the characteristics to corresponding log recorded ID(s) to identify specific ones of the interface pages and the links of interest to the end-user.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.