System and method for toy adoption and marketing
US7534157B2 · kind B2 · utility
87Cited by
68References
12Claims
0Family size
Assignee
Inventor
Key dates
| Filing date | Dec 30, 2004 |
| Grant date | May 19, 2009 |
| Priority date | — |
| Expiry date | Jun 30, 2026 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04L51/04
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
An Entertainment System in combination with a commercially purchased toy, wherein the system allows a toy user to register the toy online using a registration code, allowing the user access to various entertainment activities and scenarios in a “virtual world” including a virtual representation of the toy, via a computer connected to the Internet. The system then encourages the user to purchase additional toys to enjoy additional benefits using the Entertainment System. The Entertainment System including a database subsystem, a registration subsystem, a server subsystem, and a virtual world providing subsystem.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.