Custom queries for segmentation
US7627553B1 · kind B1 · utility
1Cited by
9References
7Claims
0Family size
Assignee
Inventors
Key dates
| Filing date | Jan 7, 2004 |
| Grant date | Dec 1, 2009 |
| Priority date | — |
| Expiry date | Feb 7, 2025 |
Classification
- Technology area (CPC Y)Emerging Cross-Sectional Technologies
- CPC primaryY10S707/99935
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
Methods, systems, and data structure custom queries for segmentation. Queries are imported into a segmentation tool and modified. The queries are associated with data sources that are not mapped within the segmentation tool. Parts of the queries are manually supplied or imported into the segmentation tool and parts of the queries are automatically generated based table and key selections associated with a customer hierarchy. When the custom queries are executed the query results provide customer segmentations for desired marketing campaigns.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.