Auctioning of message delivery opportunities in a location-based services system
US7636574B2 · kind B2 · utility
Assignee
Inventor
Key dates
| Filing date | May 19, 2006 |
| Grant date | Dec 22, 2009 |
| Priority date | — |
| Expiry date | Dec 14, 2027 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04W8/18
- WIPO fieldDigital communication
- WIPO sectorElectrical engineering
Abstract
Location-based services are provided in a communication system comprising at least a portion of at least one wireless network. In one aspect of the invention, one or more interested parties are permitted to bid on available opportunities for delivery of messages to mobile user devices, and delivery of at least one message to a given one of the mobile user devices is controlled based on user profile information and at least one received bid for a corresponding message delivery opportunity. The message delivery opportunities may be specified as combinations of two or more of a message category, a location for message delivery and a time for message delivery. For example, a given message delivery opportunity may be a category-location-time combination.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.