Advertising terminal
US7640214B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Mar 20, 2002 |
| Grant date | Dec 29, 2009 |
| Priority date | — |
| Expiry date | Apr 8, 2025 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04W8/18
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
An advertising terminal (12) and a network of advertising terminals are described. The advertising terminal may be an ATM (12b). The ATM (12b) comprises a transceiver (80) for wireless communication with portable devices (26,28) in the vicinity of the ATM (12b). The ATM (12b) is operable to create a profile of persons in the vicinity of the ATM (12b) by detecting portable devices such as PDAs (26) and cellphones (28) that have a wireless communications facility (26a,28a) and identifying the owners of the portable devices. The ATM is also operable to display an advertisement appropriate for the created profile of persons.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.