Link optimization
US7647316B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Mar 5, 2007 |
| Grant date | Jan 12, 2010 |
| Priority date | — |
| Expiry date | Nov 25, 2027 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06F16/313
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
In an embodiment of the present invention, keywords may be dynamically optimized. This may include techniques for reducing the number of keywords assigned to a particular web page (and selecting which keywords to eliminate). This may also include techniques for reordering keywords, introducing new keywords, and/or changing the attributes of keywords (e.g., size, font, color, spacing, etc.) assigned to a particular web page. Any of these techniques may be dynamically implemented by basing the optimization on one or more metrics and data collected from user interactions with the webpage.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.