Method and system for facilitating marketing dialogues

US7647372B2 · kind B2 · utility

Assignee

• Vignette Corporation · US

Inventors

• Brian Reistad · Redmond, US
• William D. Snapper · Holliston, US
• Andrew C. Payne · Lincoln, US
• James Campbell · Ashland, US

Key dates

• Filing date: Jun 13, 2007
• Grant date: Jan 12, 2010
• Expiry date: Mar 6, 2028

Classification

• Technology area (CPC G): Physics
• CPC primary: G06F3/04847
• WIPO field: IT methods for management
• WIPO sector: Electrical engineering

Abstract

Systems and methods for carrying on marketing dialogues are disclosed. Specifically, embodiments of the systems and methods presented may allow marketing dialogues to be carried on with a set of participants by sending a communication to each of the participants. Another set of participant may be assembled from the initial participants and an action may then be taken with respect to this second set of participants.